Special Event: "Beyond Corporate Philanthropy -- How Social Responsibility Drives Marketers' Bottom Line Results"

Happy to share news of this special upcoming event on cause marketing collaboration by the Advertising Women of New York.

Top marketing, advertising research, and non-profit executives discuss how marketers, ad agencies, media and non-profits can effectively partner in this "Reset Economy.”

What makes this event uniquely helpful is that it provides a forum for both the advertisers and non-profits to have a public dialogue to discuss how best to work together; what is each sector expecting from the other and how can media help.

Panel includes:
Celeste Bottorff, VP Living, Coca-Cola North America

Patricia H. Clemency, President and CEO, Make-A-Wish Foundation of Metro New York

Robin Reibel, SVP Media Relations Cause Marketing, Macy’s

David Shiffman, SVP Media Research Director, MediaVest

Moderator:
Jayne O’Donnell, Money Section Reporter,USA TODAY

Date: December 10, 2009

Time:7:45 a.m. -- 9:30 a.m.

Place: USA TODAY
535 Madison Avenue at 54th Street
31st Floor

Tickets: AWNY Members: $35 / Guests: $75

Facebook:http://www.facebook.com/event.php?eid=196411716634&ref=ts

Tickets can be purchased via AWNY website or by phone.

AWNY: www.awny.org Phone: 212-221-7969